In early 2012 two customers asked if Geolytix supplied postal sector boundaries. It was renewal time, and both were scanning the market. I had no viable product.
20th November 2012
I asked if they could wait a week for some sample data. They both agreed.
Sectors produced by Mid-scale hand digitisation in blue overlaid on the final Geolytix sectors in red.
Currently postal geography datasets are usually created in one of three ways.
Start with Voronoi regions from postcode points, and then make a union object of the results by postal sector.
Use the OS Code-Point® polygons; themselves based on AddressPoint® Voronoi regions and union them to create sectors.
Hand digitisation at various scales
For years I have thought that none of these approaches produce satisfactory results. Both the Voronoi techniques produce… well… ugly results ignoring real world features. The hand digitisations always seem to end up with hundreds of thousands of postcodes in the ‘wrong’ sector and again don’t follow real world features.
I used objects like railways, roads, rivers and administrative boundaries from VectorMap® District to populate a candidate boundary pool. Then created processes to select and string together line fragments from the candidate pool to form boundaries. I managed to automate 95% of the creation routines, the input from the Mark One Human Eyeball remained vital. In the week I had, I managed to create a sample set for the Glasgow postal area. After sharing this sample data, both customers were on board and were looking forward to receiving the GB dataset in six weeks. Yikes! I don’t remember much of the next six weeks; I think they included a family holiday in Cornwall. Release one made it, just.
The early feedback I asked for was good. Steven Feldman, KnowWhere Consulting said
”These Geolytix postal boundaries may well be the best option for postal geography and analysis. They illustrate what can be achieved by combining several OpenData products and are perhaps an early example of the technical and commercial innovation that OpenData release can prompt.”
From the start my intention had been to build the best postal geography possible; it was a happy coincidence that I had only used Open Data in the production process. That use of Open Data meant the innovation could extend to licensing. I decided to ‘go big’; Geolytix would release the entire un-crippled dataset as Open Data, and only charge a modest annual fee for updates. Thankfully the initial paying customers were supportive; they will be receiving free updates for as long as they wish.
Kjetil Fuglestad of the Post Office said: “The Geolytix postal boundaries are a key part of our corporate mapping package. The data’s very high quality combined with the flexible licence made procuring it an easy choice for us”
I know many peers, competitors and potential customers will be examining and judging these data, do not underestimate the tension going ‘open’ puts into the quality bow. The set you can download at no charge is frozen and will never be updated or improved. I will be maintaining and improving the data continuously. For £3,000 a year you receive four updates a year, unlimited internal-use rights and dedicated support from the team.
Retail Places identify areas where potential customers are attracted to interact with a retail environment. Retail Venues sit within these to specifically define a concentration of retail within a retail place.
Anecdotally, town and city centres have been busy since England Lockdown 2 ended last Wednesday. We’ve been busy processing up mobility data from Saturday to see what it tells us about the 18,000 Retail Places we monitor.
Wednesday marked the end of England’s four-week Lockdown II. Many retailers will now be looking to salvage what they can following a tumultuous year. The run-up to Christmas is always a condensed & critical period but in 2020 this is exacerbated. So, what can we expect during these next three weeks?