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Make better decisions where location matters.

At Geolytix, our location-planning experts build tools and data that help our customers understand and optimise location when creating both physical and online distribution networks.

When location matters, organisations turn to us first

Since the day Geolytix came into being, we've been telling our customers where to go; how many stores, who to acquire, where to open and how to optimise home delivery and click & collect operations.

Investing in stores and online is expensive. We'll help you spend your money wisely

Read more about us
The Team
  • 35

    Talented People

  • 8

    Offices

  • 50k

    Retail Places

  • 1

    Shared Purpose

  • 51

    Countries

  • 30bn

    Mobile Pings

What We Do

We help our customers make informed decisions

Since the day Geolytix came into being, we've been telling our customers where to go; how many stores, who to acquire, where to open and how to optimise home delivery and click & collect operations.

  • Network icon

    Network Strategy

    It’s never been more important for a retailer to understand how to optimise its store network. Whether you want to understand the potential number of stores you can open, how new formats will work together or how many stores you should close, given your growth in online sales, we can help.

  • Location icon

    Location Planning

    Many of us have worked as Location Planners for major retailers. Over the years we have had experience in all industries and the public sector across the world. Whether you need to understand how much a new store will take, sales cannibalisation or your online and offline customer profiles we can help.

  • Omnichannel icon

    Omnichannel Retailing

    GEOLYTIX believe many businesses are missing a trick by not better combining their demographic, spatial and customer data. Whether its loyalty card, online, banking or mobility data we would love the opportunity to help you drive out more insight and get the right mix of Bricks and Clicks.

  • Spatial icon

    Spatial Modelling

    Spatial is different. GEOLYTIX understand when a simple scorecard will suffice, or when a customised gravity model or machine learning techniques will drive added value. We understand businesses don’t just need a model, but a framework that will improve your processes & management reporting.

GeoData

Where people live, work, study and shop.

We create datasets across the globe to help with your network strategy and location based decisions.

MAPP

Predictive location intelligence customised for you.

Overview

MAPP is our online market intelligence and mapping tool which allows anybody to use location data for business decision-making.

We create bespoke, innovative solutions which work for you.

Visualise your stores, competitors, filter by performance and generate reports and dashboards in a matter of seconds...

Key Features

  • Catchment & demographic analysis
  • Site feasibility assessments
  • Gap analysis & hotspots
  • Import & export data
  • User roles

Key Benefits

  • Simple & easy-to-use
  • Accessible anywhere
  • Secure
  • Unlimited usage
  • Integrated data & modelling

Our products create success stories.

We build close, on-going relationships with our customers and will become your trusted advisers

Our Customers also include:

  • Adidas Logo
  • Arco Logo
  • Asda Logo
  • Camelot Logo
  • Coles Logo
  • Coop Logo
  • Commercial People Logo
  • Costa Logo
  • Currys PC World Logo
  • Dominos Logo
  • Dr Martens Logo
  • EE Logo
  • GSTTC Logo
  • HBC Logo
  • John Lewis Logo
  • KFC Logo
  • M&S Logo
  • Mitchells Logo
  • On the Market Logo
  • Post Office Logo
  • Sainsbury's Logo
  • Savills Logo
  • Tesco Logo
  • Total Fitness Logo
  • Waitrose Logo
  • Walmart Logo
  • West Yorkshire Auth Logo
  • Wickes Logo